Do YOU Use Your Media Sales CRM to Pass the Eye Test?

Mar 20, 2014 11:56:29 AM / by Chris Crawford posted in customer relations management, managing up, media sales, sales productivity, using technology, avail, sales performance, accountability, account management software, eMarketing, CRM, strategic account management, media sales analytics, aging, Blog, account management, media sales process

use CRM metrics for eye test Make sure you're being judged on the objective performance metrics of your media sales CRM rather than an "eye test."
Retinoscopy at the School Travelling Ophthalmic Clinic, 1914. State Records New South Wales, Australia.
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Can YOU Be Trusted?

Feb 13, 2014 11:06:59 AM / by Chris Crawford posted in Media Sales, managing up, sales performance, accountability, CRM, Customer Service, customer service, Blog, sales talent development

image of delivery wagons Make sure there's nothing fishy about what you say you and your media sales organization can deliver.
Workers at the Goldish Fish Company in Duluth, Minnesota, going out on delivery, c.1920. Jewish HIstorical Society of the Upper Midwest.
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Just. Let. Go.

Nov 22, 2013 9:38:15 AM / by Kitty Malone posted in Media Sales Management, accountability, CRM, Blog, sales talent development

media sales micromanager If you're a media sales manager, learn how to successfully delegate so your desk won't look like this!
Allan Roth, 1954. Photo by Wm. C. Greene. Library of Congress.
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