Losing in Media Sales Stinks

Feb 18, 2014 9:04:00 AM / by Kitty Malone posted in ROI, Media Sales, sales productivity, marketing, CRM, Blog, account management

Don't just throw in the towel!  Give it your best shot! Don't just throw in the towel!
Tommy Gibbons, c. 1911. Bain News Service, publisher. Library of Congress.
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College Football and Media Sales — Two Great Things That Go Great Together

Oct 18, 2013 2:38:17 PM / by Chris Crawford posted in ROI, media sales, CRM, media sales analytics, Blog, sales management, sales talent development

college football and media sales Do you help your sales team move the ball down the field?
A-Day Game football scrimmage for University of Alabama, with coach Nick Saban analyzing every move. Tuscaloosa, Alabama, 2010. The George F. Landegger Collection of Alabama Photographs in Carol M. Highsmith's America, Library of Congress, Prints and Photographs Division.
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Doing More With Less in Media Sales

Sep 18, 2013 8:12:23 AM / by Chris Crawford posted in ROI, budgeting, Media Sales Management, needs analysis, CRM, strategic account management, media sales analytics, Blog, account management

A leader in media sales must provide direction to keep the team productive and efficient. University of Pennsylvania varsity crew, 1915. Library of Congress. A good media sales CRM can provide the tools a manager needs to provide direction and keep the team productive and efficient.
University of Pennsylvania varsity crew, 1915. Library of Congress.
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